We build the brand and the engine that grows it.
Small studio, senior hands, work that carries. We build brands people want to belong to and the growth engines behind them, then hand them to your team to run.
Small enough to hold /loud enough to carry
The studio, or a fractional CMO.
Two ways to work together, depending on what you need. The studio does the work; a fractional CMO leads it. The difference is doing versus leading, and plenty of clients use both.
Hire the studio
When you want a team to build and run your marketing.
Brand, growth, launches, and the ongoing execution to keep it moving. The studio does the work. That is Coquí Dream Studios, right here.
Build & run · this siteAdd a fractional CMO
When you want Hector personally leading marketing.
A part-time marketing executive in your team: strategy, priorities, and oversight at the leadership level. Handled personally, not by the studio.
Leadership · hectorferran.com →Three ways to work together.
Start with a sprint, take on a bigger build, or keep the studio running it once it works. Every engagement is scoped and transparent, with real numbers on the pricing page.
Sprints
Short, fixed-scope engagements. Name a problem, we build the fix: positioning, a growth plan, a launch.
Builds
Bigger projects with a defined outcome: a full brand identity, a go-to-market, a rebrand.
Ongoing partnership
Once it is working, we stay on to execute and manage it. The studio runs your marketing.
Most studios pick one lane. We build the whole engine, then hand you the keys.
Brand, growth, and the systems that run them, built together so the pieces fit instead of fighting. Then we can run it, or your team can. No lock-in, no dependency.
Start small. Climb as it works.
You do not have to buy the whole engine on day one. Most clients start with a free score and climb from there.
Diagnostic
Score your growth engine in two minutes and see where it is stuck.
Scoped fix
We take the biggest gap your score surfaced and fix it.
Sprint or build
A focused brand or growth engagement with a defined outcome and end date.
Ongoing partnership
When it is working, we stay on to execute and manage it, scoped to what you need.
What you're probably thinking.
“I've been burned by an agency before.”
Fair. Most agencies sell you a retainer up front and disappear into a Slack channel. We start with scoped work that has a defined outcome, so you see the result before you commit to anything ongoing. When we do run your marketing, it is because the first project earned it.
“Isn't a sprint just an expensive deck?”
No. A sprint ends with the thing built, not a slideshow about building it. A positioning sprint ships a messaging framework your team uses; a growth sprint ships the plan and the assets to run it.
“Why wouldn't I just hire someone full time?”
You might, eventually. But a full hire for a defined push is slow and expensive, and you often do not know what you need yet. A sprint gets the work done now. If you want ongoing help after, the studio can run it, or Hector can lead it as a fractional CMO. You are not locked in either way.
“Why is this more than the freelancer I found?”
Because you are paying for judgment, not hours. Close to two decades of building brands and growth engines means we name the right move faster and skip the expensive detours a cheaper option learns on your budget.
“What happens when the sprint ends?”
You own everything: the framework, the plan, the assets. Your team runs it. If you want ongoing help, there is a clear next step, but there is no dependency built in on purpose.
The short version.
What is Coquí Dream Studios?
A small brand and growth studio. We build brands and the growth engines behind them for founders and companies, then hand them to your team to run. The studio grew out of Pan Crypto Labs and is led by Hector Ferran.
What does the studio do, and how is it priced?
Scoped work across brand and growth, from short sprints to full builds, then ongoing execution and management once it is working. Everything is transparently priced: the diagnostic is free, scoped fix work starts from $5,000, and the full ranges are on the pricing page.
Who founded Coquí Dream Studios?
Hector Ferran, a brand and growth operator with close to two decades across three agencies: VMI Media Group, Cointelegraph's CT Studio, and Pan Crypto Labs, which became Coquí. They have led growth for brands including OKX, AscendEX, and BlueWillow.
Do you do ongoing work, or just projects?
Both. Most clients start with a scoped project, then keep the studio on for ongoing execution and management once it is working. The studio builds and runs your marketing. The one separate thing is a fractional CMO, meaning Hector personally as your part-time marketing leader, which lives at hectorferran.com.
Where are you based, and do you work remotely?
The studio is based in Portland, Oregon, with roots in Puerto Rico. We work with clients across the United States and remotely.
How do we start a project?
Take the free diagnostic to see where you stand, or send a note through the contact page or email hello@coquidreamstudios.com. We take on a few clients at a time and reply within a day or two.
A new brand, a growth problem, a product that needs a real website. Send a note and we'll get back within a day or two.
Prefer email? hello@coquidreamstudios.com
Founding client rates available for the first six engagements.